Your month,
in figures you
can act on.
Visits, enquiries, orders and bookings, the searches that found you and what AI assistants say about you. In your own admin, in plain words.
Visits, enquiries, orders and bookings, the searches that found you, in plain words.
- What counts orders, bookings, enquiries
- Search Google, week by week
- AI assistants ChatGPT and Claude, monthly
- Three ways chart, table or a few sentences
One month, three ways to read it
The month in words
The month as a chart
The month as a table
How the analytics compares
| OursWith torchdeck | Free web analytics | SEO tools | |
|---|---|---|---|
What it countsWhat each tool's own pages say it measures and tracks. Read 3 November 2026. | Your orders, bookings and enquiries, with visits | Traffic to your site | Rankings, search features and competitors |
Set upHow the pages say each is set up. One sets itself up on sites that run through it. Read 3 November 2026. | Done for you | A code snippet you add to your pages | Often a list of keywords you choose to track |
Searches that found youSearch queries show where a tool links Search Console; others list referring sites or keywords you enter. Read 3 November 2026. | Google, week by week | Varies by tool | Varies by tool |
AI assistantsFree: one tool lists AI citation reports, another's metrics name none. SEO tools list AI tracking. Read 3 November 2026. | What ChatGPT and Claude say, checked monthly | Varies by tool | Tracking of brand mentions in AI search |
Who watches itReports or alerts as the pages describe them. Read 3 November 2026. | Our team, told when something drops | Often a report sent to you on a schedule | Often reports or alerts you set up |
What it counts
With torchdeck: Your orders, bookings and enquiries, with visits
Free web analytics: Traffic to your siteSEO tools: Rankings, search features and competitors
What each tool's own pages say it measures and tracks. Read 3 November 2026.
Set up
With torchdeck: Done for you
Free web analytics: A code snippet you add to your pagesSEO tools: Often a list of keywords you choose to track
How the pages say each is set up. One sets itself up on sites that run through it. Read 3 November 2026.
Searches that found you
With torchdeck: Google, week by week
Free web analytics: Varies by toolSEO tools: Varies by tool
Search queries show where a tool links Search Console; others list referring sites or keywords you enter. Read 3 November 2026.
AI assistants
With torchdeck: What ChatGPT and Claude say, checked monthly
Free web analytics: Varies by toolSEO tools: Tracking of brand mentions in AI search
Free: one tool lists AI citation reports, another's metrics name none. SEO tools list AI tracking. Read 3 November 2026.
Who watches it
With torchdeck: Our team, told when something drops
Free web analytics: Often a report sent to you on a scheduleSEO tools: Often reports or alerts you set up
Reports or alerts as the pages describe them. Read 3 November 2026.
What each tool counts, how it is set up and what it sends you: the product and help pages that web analytics and SEO tools publish, 7 providers read, November 2026. Each line is what the pages say, not a test of the tools.
Questions about the analytics
Anything not here, ask on the call: any day, 9am to 8pm UK time.
What will I see each month?
Visits, enquiries, orders and bookings, the searches that found you and how you appear in Google, in plain words, in your own admin. We read it through with you.
How do I get my business to show up in ChatGPT?
Assistants answer from pages they can read and trust, so we write yours plainly: what you do, where and for whom. Each month we ask ChatGPT and Claude the questions your customers ask and show you what they said about you. Nobody can promise an assistant will name a business.
Will I see where my enquiries come from?
Yes. Each enquiry shows the page it came from, and your figures show the searches that brought people to the site.
Do I need another analytics tool as well?
No. Visits, enquiries, orders and bookings are counted in one place, so you do not add up figures from several tools.
Book a call
30 minutes. We call you at the time you pick.
- How the business runs today
- Where the time goes
- What you pay for now
- What we would build and run, and the price
Or write to hello@torchdeck.com